Digital Marketing Focus Workshop: Strategy + Team Alignment in One Day
Get clarity, focus, and align your team on the marketing activities that truly drive growth.
Why Your Marketing Team Needs This Workshop
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Unclear priorities — too many channels, tasks, and ideas
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Wasted time and resources on low-impact activities
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Reactive marketing instead of a proactive strategy
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Misalignment between marketing, sales, and leadership
Workshop Agenda
Mapping Your Current Efforts
Explore your ongoing marketing efforts, notice what might not be contributing as much as hoped, and gain clarity on where your team’s attention could have the most impact.
Prioritisation: Define Your Focus
Determine which audiences, channels, and messaging will drive the most impact. Together, we map out where your effort is likely to create the strongest momentum, so your team can focus more effectively.
Strategy Design
Work collaboratively to outline the channels, messaging directions, and customer touchpoints that make the most sense for your business, resulting in a clearer structure and focus for your marketing efforts.
Clear Direction & Action Overview
Translate insights into an actionable outline, helping your team clarify responsibilities, sequencing, and how progress will be monitored — so everyone knows how to move forward.
Who Should Attend
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Marketing managers and teams looking to align strategy across multiple channels.
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Teams who want to remove distractions and focus on high-impact activities.
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Companies seeking a collaborative, hands-on approach to clarify goals and plan actionable next steps.
Why Teams Love the Focus Workshop
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Hands-On & Collaborative
Exercises and discussions involve every team member, fostering alignment and engagement.
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Action-Oriented
Unlike theory-heavy workshops, your team leaves with practical, usable guidance they can start applying right away.
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Results-Focused
Priorities and roles become clearer, along with practical ways to monitor how your efforts are progressing.
Next Steps
Before running the Focus Workshop, we’ll start with a Focus Audit — a short diagnostic session that identifies where your marketing is off track and what needs attention.
The audit ensures the workshop day is fully tailored to your team’s specific challenges and opportunities.
Book your Focus Audit today to set the foundation for a productive, results-driven workshop.